Artful Musical Arrangements
Website, branding and online shop
[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_row column_structure=”3_4,1_4″ _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” background_color_gradient_start=”rgba(255,255,255,0.67)” background_color_gradient_end=”#ffffff” custom_margin=”||||false|false” global_colors_info=”{}”][et_pb_column type=”3_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.3″ _module_preset=”84d5b571-333b-4bf0-86b6-00d6b110e824″ global_colors_info=”{}”]The brief
Create an online store to facilitate the sale of digital sheet music for startup Artful Musical Arrangements. Create a seamless, modern online retail experience and account system for customers to manage their purchases.
[/et_pb_text][et_pb_text _builder_version=”4.17.3″ _module_preset=”84d5b571-333b-4bf0-86b6-00d6b110e824″ text_text_color=”gcid-b0027877-136e-4578-bc21-a8bac31c0b3f” global_colors_info=”{%22gcid-696cbf99-13d9-4a00-8fa0-226569059630%22:%91%22header_2_text_color%22,%22header_text_color%22,%22header_3_text_color%22,%22header_2_text_color%22,%22header_text_color%22,%22header_3_text_color%22,%22header_4_text_color%22,%22link_text_color%22,%22header_2_text_color%22,%22header_text_color%22,%22header_3_text_color%22,%22header_2_text_color%22,%22header_text_color%22,%22header_3_text_color%22,%22header_4_text_color%22,%22link_text_color%22,%22header_2_text_color%22,%22header_text_color%22,%22header_3_text_color%22,%22header_2_text_color%22,%22header_text_color%22,%22header_3_text_color%22,%22header_4_text_color%22,%22header_2_text_color%22,%22header_text_color%22,%22header_3_text_color%22,%22header_2_text_color%22,%22header_text_color%22,%22header_3_text_color%22,%22header_4_text_color%22,%22header_6_text_color%22%93,%22gcid-b0027877-136e-4578-bc21-a8bac31c0b3f%22:%91%22text_text_color%22%93}”]Website launching soon.
[/et_pb_text][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.3″ _module_preset=”84d5b571-333b-4bf0-86b6-00d6b110e824″ global_colors_info=”{}”]What i did
Web Design
e-Commerce
Branding
[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_stops=”rgba(0,0,0,0.36) 0%|rgba(3,10,1,0.5) 100%” background_color_gradient_overlays_image=”on” background_color_gradient_start=”rgba(0,0,0,0.36)” background_color_gradient_end=”rgba(3,10,1,0.5)” background_image=”http://glasshalfpool.com/wp-content/uploads/2022/01/glasshalfpool_the-man-bg-dark-blue-lines.gif” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.3″ _module_preset=”_initial” max_width=”400px” module_alignment=”left”]Artful Musical Arrangements is the passion project of a dedicated music educator who wanted to turn a lifelong hobby into an online business.
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” module_alignment=”center” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”http://glasshalfpool.com/wp-content/uploads/2022/05/artful-music-product-page.jpg” alt=”Artful Musical Arrangements product page” title_text=”artful-music-product-page” align=”left” _builder_version=”4.17.3″ _module_preset=”default” global_colors_info=”{}”][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.3″ _module_preset=”_initial” max_width=”400px” module_alignment=”left”]AMA wanted a minimalist design for the website, focussing on making the process of exploring the library of pieces and buying them as clear and straight-forward as possible.
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”http://glasshalfpool.com/wp-content/uploads/2022/05/artful-music-listings-page.jpg” alt=”Artful Musical Arrangements listings” title_text=”Artful Musical Arrangements listings” align=”left” _builder_version=”4.17.3″ _module_preset=”default” global_colors_info=”{}”][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.3″ _module_preset=”_initial” max_width=”400px” module_alignment=”left” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]I created an elegantly simple shopping experience with everything a customer would expect from modern store. Once a purchase is made the customer has access to an account, enabling them to re-download purchases and manage orders and payment options.
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”http://glasshalfpool.com/wp-content/uploads/2022/05/artful-music-account-page.jpg” alt=”Artful Musical Arrangements downloads” title_text=”Artful Musical Arrangements downloads” align=”left” _builder_version=”4.17.3″ _module_preset=”default” max_width=”1600px” border_color_all=”gcid-b0027877-136e-4578-bc21-a8bac31c0b3f” global_colors_info=”{%22gcid-b0027877-136e-4578-bc21-a8bac31c0b3f%22:%91%22border_color_all%22%93}”][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.3″ _module_preset=”_initial” max_width=”400px” module_alignment=”left” global_colors_info=”{}”]Designing branding for AMA, it was essential to reflect the minimalism they wanted. With a simple black and while palette I was able to create a logo that reflected the musical nature of the store and provide
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”http://glasshalfpool.com/wp-content/uploads/2022/05/artful-music-branding.jpg” alt=”Artful Musical Arrangements branding” title_text=”Artful Musical Arrangements branding” show_bottom_space=”on” align=”left” _builder_version=”4.17.3″ _module_preset=”default” max_width=”1600px” border_color_all=”gcid-b0027877-136e-4578-bc21-a8bac31c0b3f” global_colors_info=”{%22gcid-b0027877-136e-4578-bc21-a8bac31c0b3f%22:%91%22border_color_all%22%93}”][/et_pb_image][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_color=”#FFFFFF” global_colors_info=”{}”][et_pb_row column_structure=”2_5,3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.3″ _module_preset=”84d5b571-333b-4bf0-86b6-00d6b110e824″ global_colors_info=”{}”]Not to get technical…
Artful Musical Arrangements online store was built WordPress using the popular e-commerce plug-in WooCommerce to handle the shop functionality.
[/et_pb_text][/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”http://glasshalfpool.com/wp-content/uploads/2022/05/artful-music-account-page-1500×844.jpg” alt=”Artful Musical Arrangements downloads” title_text=”Artful Musical Arrangements downloads” show_bottom_space=”on” _builder_version=”4.17.3″ _module_preset=”default” global_colors_info=”{}”][/et_pb_image][/et_pb_column][/et_pb_row][/et_pb_section]